The four key elements used to describe diamond quality are called the “Four Cs.” These four characteristics are how all diamonds are judged and here’s a brief breakdown of each.
Carat - Diamonds are measured by their carat weight. Large diamonds are rarer than small ones. Besides the other 3 Cs, carat is based purely on personal preference.
Cut - When a diamond is well-cut, light travels through it in a breathtaking way. That's why we only offer excellent-cut diamonds.
Clarity - During the growing process of a diamond, they can form natural marks called inclusions or blemishes. We recommended diamonds from FL (flawless - no marks) to VS2 (very slightly included marks).
Color - The majority of diamonds used in jewelry are almost colorless with a slight yellowish or brown tinge. Color is described using different letters – we recommend diamonds from D (colorless) to J (near colorless).
The four key elements used to describe diamond quality are called the “Four Cs.” These four characteristics are how all diamonds are judged and here’s a brief breakdown of each.
Carat - Diamonds are measured by their carat weight. Large diamonds are rarer than small ones. Besides the other 3 Cs, carat is based purely on personal preference.
Cut - When a diamond is well-cut, light travels through it in a breathtaking way. That's why we only offer excellent-cut diamonds.
Clarity - During the growing process of a diamond, they can form natural marks called inclusions or blemishes. We recommended diamonds from FL (flawless - no marks) to VS2 (very slightly included marks).
Color - The majority of diamonds used in jewelry are almost colorless with a slight yellowish or brown tinge. Color is described using different letters – we recommend diamonds from D (colorless) to J (near colorless).
HAND-MADE
Our jewelry is handcrafted by our team of jewelry experts and designers.
HAND-MADE
Our jewelry is handcrafted by our team of jewelry experts and designers.
RECYCLED GOLD
By using sustainable metals, we are reducing waste - one of our main goals as a company.
RECYCLED GOLD
By using sustainable metals, we are reducing waste - one of our main goals as a company.
CUSTOMER CARE
We believe that every customer deserves to be treated with the utmost care and attention.
CUSTOMER CARE
We believe that every customer deserves to be treated with the utmost care and attention.
GIA CERTIFIED
We are certified with a Diploma in Diamond Jewelry by the Gemological Institute of America.
GIA CERTIFIED
We are certified with a Diploma in Diamond Jewelry by the Gemological Institute of America.
ETHICAL DIAMONDS
We only work with lab-grown, real diamonds. Certified by GIA and IGI.
ETHICAL DIAMONDS
We only work with lab-grown, real diamonds. Certified by GIA and IGI.
PERSONALIZED
We will hand-hold you through the entire process to make buying a ring painless and even fun.
PERSONALIZED
We will hand-hold you through the entire process to make buying a ring painless and even fun.